Is infinite scrolling bad
Emma Valentine
Published Feb 26, 2026
“The worst offense of infinite scrolling on the desktop is that it plays a nasty trick on users. Infinite scrolling breaks the scroll bar by causing it to display the page length inaccurately. Believe it or not, people still use the scroll bar. People rely on scroll bar to tell them how much effort is left.
Is infinite scroll better?
Infinite scroll is better suited for the exploration of content, where users are browsing aimlessly for something interesting. Infinite scroll is also very effective on mobile devices.
Who invented infinite scrolling?
“One of my lessons from infinite scroll: that optimizing something for ease-of-use does not mean best for the user or humanity.” — said Aza Raskin, who invented the concept of infinite scroll in 2006. He also said that his own creation wastes about 200,000 human lifetimes per day.
Is infinite scroll bad for SEO?
Google’s Martin Splitt had to remind SEOs and site owners that Googlebot doesn’t scroll through pages. When infinite scrolling is implemented on a web page it can cause issues with how the content is indexed in Google Search.Does infinite scroll use pagination?
While pagination spreads chunks of content across a series of webpages, infinite scrolling allows you to browse through the content in its entirety from just one single webpage. Once the scroll bar reaches the bottom of the page, new content loads automatically, allowing for endless scrolling.
How do I turn off endless scroll?
- Set your ‘Social Media Time’ One of the best ways to lessen your phone screen time is to set a ‘social media time’ every day. …
- Don’t sleep with your phone. When you keep your phone near your bed, it ignites the scrolling routine. …
- Delete apps. …
- Turn off notifications. …
- Keep your phone out of sight.
Is infinite scroll infinite?
Google is an interesting example. It paginates its web results on desktop but uses a manual infinite scroll on mobile. Its image results are automatically infinite on both.
Is load more bad for SEO?
Google will render your page on a very long viewport, and if the infinite scrolling increases the viewport, then they will crawl that new content. But they will only do it the one time. If you have a lot of content that needs to load via infinite scrolling, it probably won’t be SEO-friendly.Should paginated pages be indexed?
Our team recommends that any important paginated pages, which help users or bots discover unique content should be indexed. Tips: Make sure important paginated pages are indexed in Google. Use the URL Inspection Tool to understand if Google has selected a page as the canonical version.
Is pagination good for SEO?Correct. Pagination causes internal link equity and other ranking signals, such as backlinks and social shares, to be split across pages. But can be minimized by using pagination only in cases where a single-page content approach would cause poor user experience (for example, ecommerce category pages).
Article first time published onWhy is scrolling addictive?
Why are we addicted to scrolling? Because it’s easy and because it’s reinforced intermittently. Knowing these reasons, we can reverse them so that scrolling becomes more difficult and is reinforced more consistently. First, to make scrolling more difficult we need to increase the friction between us and the behavior.
What did Aza Raskin do?
Aza Raskin (born February 1, 1984) is the co-founder of the Center for Humane Technology and of the Earth Species Project. … He is the son of Jef Raskin, a human–computer interface expert who was the initiator of the Macintosh project at Apple.
Is pagination a lazy load?
Pagination offers limited engagement to the user so that they can find a particular item immediately. On the other hand, lazy loading provides more interaction to the user, and they tend to spend more time on their first visit.
Which is better load more or pagination?
Pagination is still the most popular way to load new items on a website because it ships by default in almost every single e-commerce platform. However, our usability test sessions found “Load more” buttons combined with lazy-loading to be a superior implementation, resulting in a more seamless user experience.
What is load more?
The Load more button is the button at the bottom of the page that allows you to see other results according to your search. Once you reach the bottom of the page, it will appear, signaling that you can download more content.
What is infinite scroll social media?
Infinite scroll means that as long as you scroll, you will see fresh content. Twitter and other popular social media platforms use this feature, which was originally developed to keep users on their sites (or apps) for longer, but is becoming more common beyond just social media.
How does Logitech infinite scroll work?
We can select the number of lines or pages in the mouse options that we want to scroll when we activate the mouse scroll. … This means that the definition of “infinite scroll” is literal; we can rotate the wheel indefinitely to scroll much faster and unlimited in the active window that we have selected.
Does scrolling hurt your brain?
Scrolling, scrolling, scrolling And it’s that habit of endless scrolling, studies show, that results in information overload – an kind of paralysis that impacts the motivational system of the brain. The sheer quantity of information at our fingertips is processed at a deep level as a threat.
What does mindless scrolling do to you?
Mindless scrolling results from a subconscious state of living that lacks purpose and priority. To be able to put an end to this, you need to make a conscious effort to be present in the moment and aware of your actions. Only when you do this will you be able to keep a tab of the time you’re spending on your phone.
Why do I keep scrolling on social media?
Social media feeds are infinite by design; you could scroll forever and never run out of posts. This scrolling can sometimes feel automatic or mindless, more a result of conditioning than a constant choice. This leads us to spend more time on social media than we intend to, sometimes more than we want to.
Where do you put pagination?
- Provide large clickable areas.
- Don’t use underlines.
- Identify the current page.
- Space out page links.
- Provide Previous and Next links.
- Use First and Last links (where applicable)
- Put First and Last links on the outside.
What is rel next?
Rel=next/prev was markup you were able to add to your web pages to communicate to Google that these pages are all part of a larger set of pages. So if you have an article split into several pages, you were able to tell Google that those pages were all part of the same set.
How do you deal with pagination?
- Do not block search engines from being able to crawl all the pages.
- Do not noindex any of the pages.
- Do not canonical all the pages to the first page.
- Do not nofollow the links between pages.
What is pagination UX?
Pagination is a user interface pattern that divides content into separate pages. If you scroll to the bottom of a page and see the row of numbers — that row of numbers is a site’s or app’s pagination.
How do you implement a load more button?
- Step 1 – load-more-button.html. Copy and paste the code below into load-more-button.html. …
- Step 2 – load-more-button.css. Download the CSS below and include it in your web page. …
- Step 3 – load-more-button. js. …
- Step 4 – Add the includes below to your web page.
What is pagination example?
Pagination is a method of dividing web content into discrete pages, thus presenting content in a limited and digestible manner. … Google search results page is a typical example of such a search.
What is the use of canonical tag?
A canonical tag (aka “rel canonical”) is a way of telling search engines that a specific URL represents the master copy of a page. Using the canonical tag prevents problems caused by identical or “duplicate” content appearing on multiple URLs.
What are the types of pagination?
- Simple Pagination.
- Active and Hoverable Pagination.
- Rounded Active and Hoverable Buttons.
- Hoverable Transition Effect.
- Bordered Pagination.
- Rounded Border Pagination.
- Centered Pagination.
- Space between Pagination.
How do I stop scrolling?
- Method 1: Overriding the window.onscroll function.
- Syntax:
- Example: Overriding the window.onscroll function.
- Output:
- Method 2: Setting the height of the body to 100% and overflow to hidden.
- Syntax:
Why is it so hard to stop scrolling?
And stopping isn’t easy—our brains don’t have a build in “stop” button. “Chances are what makes you stop is that someone interrupts you,” she writes. “It turns out the dopamine system doesn’t have satiety built in.” That’s why you can scroll long past the point of feeling amused or entertained by what you’re seeing.
What is infinite scroll JavaScript?
Infinite Scroll is a JavaScript plugin that automatically adds the next page, saving users from a full page load. You’ve likely seen it in use all over the web.